Fivetran is a data integration platform that automates the collection, transformation, and centralization of data from various sources. It offers pre-built connectors for popular applications and databases, eliminating manual coding, and enabling businesses to focus on insights and innovation.
At Fivetran, my role as a motion designer played a pivotal role in enhancing user experience and visual communication. I crafted compelling animations, interactive elements, and dynamic visual content that breathed life into the company's products and brand.I collaborate with UX/UI designers and developers, translating static designs into engaging, user-friendly interfaces. In addition, I created visually appealing product demos, tutorials, and marketing materials, utilizing animations to simplify complex concepts and captivate audiences.Through my creativity and technical expertise, I contribute to the seamless user journey, making data integration processes intuitive and visually engaging for clients, ultimately enhancing the overall user satisfaction and understanding of the platform.
As the motion designer/animator for this project, I was responsible for designing and animating a co-branded sticker pack for SF City FC and the San Francisco Municipal Transportation Agency (MUNI) for Instagram and Twitter.
Upon joining Fivetran, my primary focus was aiding in the company and website's rebranding and relaunch. A standout achievement during this time was redesigning the landing page animation.
With the expansion of the sales team, product demos became increasingly relied upon as a means to reach customers and drive sales growth.
